2026 Fragrance Trends That Are Rewriting Your Seasonal Buying Strategy
Hair holds scent differently than skin; longer, warmer, more intimate. That’s not a new fact, but it’s one 32,000 people…
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e.l.f. Beauty’s $1B Rhode Acquisition and What It Means for Retail Assortment Strategy
e.l.f. Beauty’s $1 billion acquisition of rhode, a DTC skincare brand founded by Hailey Bieber, marks a significant shift in the beauty market. This deal emphasizes the importance of strong direct-to-consumer performance and brand identity, indicating that innovative brands with loyal followings are now key players in retail strategy.
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How Coty Exiting Wella Reshapes Professional Hair Care Distribution in Europe
When a brand gets sold, spun off, and divested in tranches over four years, it’s worth asking: who’s actually running…
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FIFA World Cup 2026 x Beauty: How Cultural Moments Drive Sales
The FIFA World Cup 2026 kicked off June 11, and for the first time ever, 48 national teams are competing…
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Gender Neutral Beauty Is a Shelf Opportunity Most Retailers Are Still Sleeping On
Beauty has always been personal. What’s changed is that it’s no longer gendered, at least not for the consumers doing…
