Bain & Company predicts that US holiday retail sales will exceed $1 trillion this year, marking a 4.5% growth. Fragrance is emerging as a significant beneficiary, showing both dollar and unit sales growth. With strategic marketing and diverse offerings, retailers should focus on fragrance for optimal holiday assortment planning.
Six thousand new fragrances launched in 2025. That’s more than double the output from 2019, when the annual figure sat…
Hair holds scent differently than skin; longer, warmer, more intimate. That’s not a new fact, but it’s one 32,000 people…
The FIFA World Cup 2026 kicked off June 11, and for the first time ever, 48 national teams are competing…
LVMH just made a move that’s easy to scroll past in your morning news feed, but if you’re buying beauty…
